Feeds:
Posts
Comments

Archive for November, 2009

Are advertising services invading SM sites?

Ethics in Social Media

There usually comes a point every semester where, conveniently, many or all of my classes seem to focus on one similar topic. Right now, between my ethics in mass communication, PR/advertising law, PR online tactics and argumentative prose classes, the topic of ethics in social media is being discussed quite frequently.

I’ve also started to notice a lot more attention from the media surrounding this issue, especially since the FTC announced its decision to create a new set of regulations for advertising – more specifically, endorsements and testimonials – being done through blogs, Twitter and other social networking sites.

The FTC is cracking down on SM marketing

(more…)

Advertisements

Read Full Post »

Courtesy of eventique.com

This past Friday, I attended the Greater Cleveland PRSA Student Day, titled “Get Social. Link Into Your Professional Network.” It was a long day – I was waking up to get ready as my roommate was getting home from a night out – but it was well worth it. The day consisted of PR professionals from around Northeast Ohio speaking about everything from agency and corporate life to what not to write in your resume and what shoes not to wear to a job interview.

My favorite part of the day, however, was the session titled “Event Planning 2.0.” Professionals from event planning businesses in Cleveland spoke to us about how they incorporate social media into their planning processes. I found these practitioners’ use of social media very interesting and wanted to share a little about what I learned from each of them.

(more…)

Read Full Post »

Courtesy of whoisbardi.com

Embrace Your Social Networks!

If you’re active on any social networking site, chances are you’re no stranger to those annoying users that just don’t get it. You know, the guy who tweets about what he just had for lunch. The girl who changes her Facebook status to a different Sex and the City quote every five seconds. The person promoting his or her organization/brand relentlessly, yet is only following three people, who pretty much is saying, “Hey! Look at me and what I’m doing! But I don’t care about any of you!”

Although I’m new at this whole social networking thing and still not quite sure what I’m doing, I have caught on pretty quickly as to what I shouldn’t be doing. Below I’ve listed some of my own insights about social networking I’ve discovered over these past few months, as well as some tips I found on Social Web School.com last week that help me understand the proper ways to network online. (more…)

Read Full Post »

Facebook SUCKS?!

Facebook SUCKS?!

As I flipped through the Daily Kent Stater last week, the advertisement above caught my attention – for more than one reason. First of all, I thought it was odd that I found an advertisement in a college newspaper claiming that Facebook sucks, considering almost all of the college students I know are borderline addicted to the site. Secondly, when I think of Facebook I personally don’t relate it to my parents, or old people, whatsoever. And thirdly, I find it hard to believe that college students make up only 30 percent of the Facebook community. But, that’s all besides the point. This ad caught my eye and made me curious enough to check out CollegiateNation.com for myself. After registering and exploring the site for a while, I found it to be pretty interesting. So, expanding on my previous post, I thought I’d share a little info about this new SM site and how CollegiateNation.com could be another useful social media outlet for college students, and only college students.

(more…)

Read Full Post »